Digital marketing, which first emerged in the early 21st century, is a sales promotion strategy that makes use of computer technology and the Internet. There are two fundamental types of advanced showcasing, "pull" and "push", each with its own benefits and burdens. Digital marketing is advertising for people who use and benefit from electronic devices like personal computers, smart Phones; mobile phones in general, tablet computers, and game consoles. Used digital marketing technologies or platforms like websites, emails, apps, and social networking sites.