Bounce rate is a metric that measures the percentage of visitors who land on your website and leave without engaging with any other page or element on your site. In simpler terms, they "bounce" away after viewing only one page. It's like walking into a store and walking out without looking at anything else.A high bounce rate can be a red flag for your website so how to improve bounce rate. It indicates that visitors are not finding what they expected or that your website is not engaging enough to hold their attention.

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