Colors can affect any foods. We gave the example of MacDonald’s packaging that has the color yellow and red. These colors help customers associate the brand with fun, taste and sunny experience. On the other hand, Layers use neutral, light pink shades. These hues give an impression of comforting foods.

Colors can affect any foods. We gave the example of MacDonald’s packaging that has the color yellow and red. These colors help customers associate the brand with fun, taste and sunny experience. On the other hand, Layers use neutral, light pink shades. These hues give an impression of comforting foods.

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