To achieve sales goals, brands have started moving to custom presentation packaging boxes. It doesn't matter what you sell; custom presentation boxes are the perfect fit for every business.
Nowadays, every successful business clearly understands the value of packaging because they understand that packaging makes or breaks the customers' buying decisions. Yes, the packaging is what allows your product to speak for itself. In other words, the packaging is the last chance for a brand to convenience the customer and crack the sale

https://www.dnpackaging.com/top-5-benefits-of-using-custom-presentation-packaging-boxes/