Babease Goes Bust: The Costly Collapse of a Promising Baby Food Brand


Babease was once seen as a rising star in the world of organic baby food. Their colourful pouches of healthy meals for babies were available in top UK supermarkets, including Tesco, Waitrose, and Boots, as well as online through Amazon and Ocado. However, behind the scenes, things weren’t as healthy as the food they were selling. In 2019, after spending over £11 million of investors’ money, Babease went into administration. This blog examines what happened to Babease and what small business owners can learn from the Babease liquidation.


Babease Baby Food Brand Liquidation - https://www.simpleliquidation.co.uk/babease-liquidation/