50 years ago, at the beginning of the 1970s, a dream was born in the heart of Seville. Specifically, on Calle AlcaicerÃa, close to the Church of El Salvador and the emblematic Plaza de la Alfalfa. Those who dreamed were Venancio and Carmen, a married couple of entrepreneurs with roots in Salamanca, who believed with all their soul that a jewel should be within everyone's reach. This is how Orobriz came into the world.